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Benefits - MITACS - Mathematics of Information Technology and Complex Systems

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MITACS and IRIS research spurs spin-off: Smart data mining helps insurance companies identify high risk drivers
 

Mathematicians, statisticians and computer scientists have developed a new mathematical technique for identifying high-risk drivers. It's a breakthrough that could save both the insurance industry and its customers millions of dollars each year.

Who says mathematics isn't relevant? It is for people with rising insurance rates. A team of researchers at Université de Montréal has devised a new statistical tool that could lead to lower insurance premiums for good drivers and higher profits for car insurance companies.

What began as a MITACS-sponsored research project has evolved into a new commercial product and a university spin-off that is helping insurers analyze copious amounts of data to more accurately predict who might have a car accident. For the majority of drivers who are considered low-risk, the payoff could be lower premiums.

Current statistical models have been difficult to apply to the insurance industry, which contains so much data and so many variables that it's difficult for statisticians to develop probability models that accurately predict how risky a customer may be."The methods currently used in car insurance are not very discriminating, meaning the good drivers pay more than they should and the bad drivers pay less than they should," says Dr. Yoshua Bengio, a computer scientist at Université de Montréal and a principal investigator with MITACS. "We've come up with a way for the insurance company to decrease premiums for the less risky customers, which is the majority of people. Companies could then use this as a marketing tool to increase their market share and their profits."

Dr. Bengio is also the Chief Scientific Officer and one of four founders of Apstat Technologies Inc., a Université de Montréal spin-off that last year began marketing this new data-mining product to car insurance companies. The product stems from more than a decade of work by Dr. Bengio and his students.

"Our initial research was done with two Networks of Centres of Excellence, MITAC and IRIS (Institute for Robotics and Intelligent Systems)" he says. "We later partnered with a large North American automobile insurer to transfer the technology. This is what prompted three of my students to start a company to commercialize similar techniques." Those students turned entrepreneurs are Charles Dugas (Chief Executive Officer), Nicolas Chapados (Executive Vice President) and Pascal Vincent (Chief Technology Officer).

The market potential for Apstat is huge. As Dr. Bengio points out, the insurance industry has been using almost the same mathematical techniques for decades.

Meanwhile back at the university, Dr. Bengio is working with a growing number of researchers, students and industrial partners to develop similar data-mining solutions for other applications, including drug discovery, statistical language modeling, and telecommunications marketing.

"This is a very rapidly growing field in universities across Canada. I credit organizations like MITACS not for only supporting this basic research, but also for encouraging us to find partners and look for ways to transfer our technology," he adds. "There's still this perception that mathematics can't be related to useful things, but that's wrong. Some of the things I do involve very complicated mathematics that lead to very important applications."

www.mitacs.ca

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