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Canadian Digital Media Network - CDMN*

$19.5 million for 2009-19
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Canadian Digital Media Network

Number of partners
71

Partner contributions
$63.5 million

Headquarters
Kitchener, Ontario

Managing Director
Avvey Peters Avvey Peters

Board chair
Steven Woods Steven Woods
Site Director, Google Waterloo

National and regional players unite to help grow digital media sector


The opportunity

Canada’s digital media landscape has changed dramatically over the past decade, which has proven to be a boon for hundreds of Canadian companies trying to break into international markets, and young graduates looking for rewarding and high-paying jobs here in Canada. To maintain and grow this momentum, Canada needed to connect innovative firms to sales opportunities globally, promote links between firms to advance business-to-business market opportunities and leverage government investments to benefit hundreds of small- and medium-sized firms. Achieving this goal calls for an innovative model that overcomes the distance of geography to create a critical mass of services and expertise in every region across Canada.

How CDMN is seizing the opportunity

Founded by Communitech in the Waterloo Region, the Canadian Digital Media Network (CDMN) connects Canadian technology companies to a national ecosystem of 26 digital media commercialization hubs where they can access the technical, legal, financial, marketing and business resources needed for success. Each hub brings unique expertise to the national network while serving as a regional centre for the development, acceleration and commercialization of digital ventures. CDMN has become the go-to resource for commercialization of all types of digital technologies, including entertainment, health care, education, financial services and advanced manufacturing.

Among the results

  • CDMN’s Soft Landing Program has helped 398 Canadian companies land in 36 countries to cultivate international business opportunities and establish a presence in markets such as the U.S., Brazil, United Arab Emirates, Australia, the U.K., Germany, Costa Rica and China. To date, participating companies have reported more than $46 million in new revenues and nearly $42 million in new investments as a result of their Soft Landing experiences.
  • In partnership with Canada’s Open Data Exchange, CDMN is managing ODX Connect, a new stream of its Soft Landing Program that helps open data focused companies enter new international markets.
  • CDMN piloted the Get There Program in January 2016, bringing eight Waterloo Region companies to Silicon Valley to expand their networks, meet investors and connect with potential clients. One of those companies, HealthIM, is now building a sales strategy in the U.S. rooted in data gained from connections made through the program.
  • Initially only available in Ontario, CDMN helped MaRS Discovery District expand its Market Intelligence Program to six different Hubs in five provinces in 2016. Data and statistics on consumer, industry and technology trends and market size are now available for free to network clients in the Atlantic Region, British Columbia and Quebec.

Connect with CDMN


* (formerly known as Corridor for Advancing Canadian Digital Media - CACDM)

 

News
Features
Building Canada's Strengths: Information and Communications Technology (ICT)
April 17, 2014
ICT has grown faster than the overall Canadian economy over the past five years, created 32,000 jobs between 2011 and 2012, and performed 33% of all private sector research and development in 2012. Yet to remain competitive, Canada needs to connect innovative firms to sales opportunities globally, promote linkages between firms to advance business-to-business market opportunities, and leverage government investments to benefit hundreds of small and medium sized firms. Read more
Partnerships for Success: The Canadian Digital Media Network and Canadian Tire
September 10, 2013
Canadian Tire is one of 469 organizations that partnered with CECRs in 2012-13. Based at the Communitech incubator, one of the Canadian Digital Media Network’s 28 hubs across the country, the retailing giant receives support for its aggressive customer engagement strategy, using digital media to keep it on the leading edge of new applications for its online presence and retail locations. Read more
Videos
Watch Video
Get There: Canadians in the Valley
April 6, 2016
Watch Video
Canada 3.0 2014 Testimonials: BIS and ENTREC
October 14, 2014
Watch Video
Highlights from CDMN Canada 3.0 2013
May 23, 2013
Watch Video
CDMN: Best way to start, and grow, a tech company in Canada
November 26, 2012
Watch Video
About our Network
January 26, 2012